Nielsen and Mindset Media Identify Specific Personality Traits Driving Consumer Buying Behavior and Brand Affinity
July 28, 2008
SCHAUMBURG, IL - The Nielsen Company today announced it is the first company to provide consumer personality profiles to the consumer packaged goods (CPG) industry.
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The Moviegoer Mindset
July 1, 2008
NEW YORK - Mindset Media releases a Mindset Profile™ of regular moviegoers.
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Ahead of the Curve
June 11, 2008
NEW YORK - Mindset Media releases a Mindset Profile™ of avid technology consumers.
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You Are What You Eat
May 6, 2008
NEW YORK - Mindset Media releases a Mindset Profile™ of devoted organics consumers.
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24/7 Real Media Becomes First Network to Deploy Psychographic Targeting from Mindset Media
April 28, 2008
NEW YORK - 24/7 Real Media, Inc., announces that it is the first media network to deploy psychographic targeting through a partnership with Mindset Media, LLC.
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Who Will Independents Vote for in November: Republicans or Democrats?
April 23, 2008
NEW YORK - Mindset Media releases a Mindset Profile™ of prospective presidential voters.
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Running Ahead: What Do Your Sneakers Say About You?
March 26, 2008
NEW YORK - Mindset Media releases a Mindset Profile™ of avid sneaker consumers.
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Is There a “Hybrid” Mindset?
March 12, 2008
NEW YORK - Mindset Media releases a Mindset Profile of hybrid car drivers.
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Mindset Media Establishes Membership in the Network Advertising Initiative
March 5, 2008
NEW YORK – Mindset Media establishes Full Compliance Membership in the NAI.
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Is There a “Good Credit” Mindset?
January 23, 2008
NEW YORK – Mindset Media releases a Mindset Profile of credit card users.
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Is There a “Mac” Mindset?
January 16, 2008
NEW YORK – Mindset Media releases a Mindset Profile of Mac users.
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