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Psychographics matter across the marketing mix.
Through our alliance with Nielsen Homescan, Mindset Media offers consumer packaged goods companies access to and analysis of MindsetProfiles of their brands and strategic buyer groups.
MindsetProfiles on Homescan offer new insight into:- Market position and competitors
- Consumer loyalty and acquisition
- Line composition and new product development
- Retailer dynamics
In addition, Mindset Media can measure the impact of MindsetTargeted advertising directly on sales.
Ready to discover the MindsetProfile of you brand?
Contact us for more information about unlocking MindsetProfiles on Homescan.
914.674.1215 |